This past week, I did my very first wedding show! I was so nervous because I didn't know what to expect. When I arrived at the Gorecki Alumni Center, I looked around and saw all these professionals that had experience doing wedding shows before and they were very calm, cool and collected. Mom and I started to get everything set up and eventually my nerves calmed down. We made a lap around the building to see what everyone else's set up looked like. I knew I picked the right wedding show to be a part of because it was filled with the best vendors in the area.
Eventually, people started coming in and my nerves started coming back to me. Thankfully, my mom was there to help me with all of this-from setting up, to filling cupcakes to telling me that everything was going to be ok! I even got a pep talk from my Grandma, who reminded me just to be my sweet self and I would be fine.
I had the prime location right by the entrance so I immediately became crazy busy. I wasn't sure that we were going to be able to keep up with the amount of people that were coming up to us. But, in the end, we didn't even run out of cupcakes; so I would say it was a success!
I received tons of compliments from people so that really boosted my confidence and by halfway through the wedding show, I was having a good old time! By the end of the night, I knew I had a great product and I can break into the wedding market with my cakes and cupcakes if I want! Hearing compliments from people who don't know me or are related to me helps my confidence too. They weren't obligated to tell me how good the cupcakes were, but they did anyway! I received quite a few likes on Facebook a few more followers on Instagram and I even received a couple orders from the evening. Check out my display below and let me know what you think!
This all being said, I quickly realized that I will only be taking one wedding order per weekend, so I can keep my sanity and my day job. My new philosophy is book early and book often! I actually created a new wedding cake timeline to make sure that I keep up with the demand and to ensure that I can make the perfect product for every single couple.
The most common questions and comments I received from this wedding show include:
Are you located in town? Yes, I am located in Grand Forks, ND.
Why haven't I heard of you before? I am just starting out in the wedding industry.
Where are you located? I don't have a storefront but I bake in the Gorecki when I'm not at my full time job at the Alumni Association. I have only been advertising through word of mouth and social media.
Your cupcakes are amazing. Thank you, please take a business card and pamphlet!
I don't like red velvet cupcakes. Try one, I've converted many people from red velvet haters to red velvet lovers!
From this experience, I confirmed that networking is key. In fact, I have another grand opening for a new wedding shop coming up next week that I'm super excited about. Check out Affairs by Brittany's website and Facebook page! I hope to see you all next Saturday at the Grand Opening in Grand Forks!
That's all for now! Thank you all for your support and for letting me pursue my day dream!
I am Lindsay, the owner of Lb Cakes, LLC. I will be updating my blog regarding my adventures of being a young entrepreneur in the bakery business.